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Troy Ita - Taking Automotive to the next century
Performance Development - Leadership Consulting - Facilitator
- •33 Years Automotive Experience
- Facilitator for Toyota Financial Services/ Hyundai Capital/ Evolve Performance
- Retail background from Sales to General Management
- Focused on next generation training and development that highlights Selling Cars in a Digital Age
“If you’re still doing the same thing you did 30 years ago with training, why would you expect 21 century results? Get your team on the same page and teach them how to create amazing experiences for your customers!” -Troy Ita
Training topics
Car Sales Beyond Today
Creating Customer Experience
Creating Customer Experience
Most Dealerships tend to stay focused on "What have you done for me lately" while great organizations look at how to innovate and stay ahead of the game. It's not enough to know the spec and features of your product. Beyond Today is about building relationships of trust through great client experiences. The Vehicles you sell are available everywhere. What you bring to the table is only available from you. In this training, Troy helps you figure out where your skill set is now and where you need to take it in order to get Beyond Today.
Training Goal: Identify your current skill set and identify where you need to grow.
Creating Customer Experience
Creating Customer Experience
Creating Customer Experience
Customers have so many choices today where they buy their vehicle. The average customer spends two weeks online before they even contact a dealership. It's more important than ever that we do everything we can to create an amazing experience! If you're still stuck on the 10 Steps to the Sales, ask yourself "How many steps are there for a customer to buy a car?" They Research, try to find the car that best meets their needs , figure out how they're going to pay for it, then figure out how everything works on it. Start where the customer is in their process!
Training Goal: Discover new ways to connect with customer and their buying process easier than ever!
Leasing Today
Leasing Today
Leasing Today
Stop putting your clients in 72 and 84 month contracts!
Leasing Today breaks down Leasing in a way that everyone can understand. Teach your Managers how to pencil in a way that motivates an opportunity for your team to educate the advantages of this select program.
Training Goal: Help the Leadership team understand the importance of Leasing and put tools in place to pencil a deal that motivates a lease presentation.
Finance Today
Leasing Today
Leasing Today
They say that " Change is inevitable. Growth is Optional"
In this training, Troy will share Menu Presentation and Overcoming Objection Skills to effectively help you maximize the short time you have in today's environment. You'll get a communication model for overcoming objections, Role plays that help you with real life examples, and proven tools to make you more effective at presenting products.
Training Goal: Drive home a fresh approach to the finance office and increasing penetration and PVR.
Online Payment Options
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